#seo
Search visibility, zero-click search, AI Overviews, and getting discovered by customers and AI assistants
When an AI Overview appears, users click a traditional Google result just 8% of the time versus 15% without one (Pew panel data), and zero-click searches have climbed to 69% of queries. Here is how small businesses can measure their exposure, win the AI citations that convert at up to 4.4x organic traffic, and diversify discovery beyond the search box.